Magnolia Bakery partnered with wedding boutique, BHLDN to launch a new range of tiered wedding cakes. The new line of decorated cakes were paired with BHLDN's spring collection, paired with inspired looks in the retailer's print, email, and online campaigns. Events were hosted in Chicago, LA and NY where invitees had the opportunity to preview the new cakes, browse through new cake accessories and décor, as well as BHLDN’s new spring bridal gowns.
Take a look at the great campaign here.
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